Minifridge Media founder Andrew Osborne featured on Creatives Grab Coffee Podcast

Internal corporate video production means making video for your employees rather than your customers: training, onboarding, safety, internal updates. It lives on an intranet, a learning management system or an internal channel, behind a login. There are five main categories of internal corporate videos: Onboarding and orientation – what a new hire needs in their […]

A corporate video idea works best when it’s aligned to a specific stage of the buyer or employee journey, not when it’s chosen because it’s the flashiest thing… … or because someone saw a competitor doing it. Most corporate video ideas fail for the same reason: somebody up the chain picked a format before they […]

A video production timeline is usually three to eight weeks for most business videos, from the first call to the final delivered file. Where this timeline grows is if we’re talking about narrative or TV commercial videos.   When gauging the timeline for your business video project, think about the type of video, concept complexity, […]