Vinted / “Real Feel”

In this upbeat spot for Vinted’s Canadian launch, a stylish young woman explains how she frees up closet space: by selling everything she doesn’t wear anymore on the Vinted app.

Minifridge Media was brought on to cast, produce, direct, and edit four commercials in just four days. Each video was filmed twice, in English and Quebecois French, to reflect Canada’s unique flair. The result is a series of relatable ads that helped Vinted become a household name across Canada.