Commercial Video Case Study: Messagepoint / "Zen Boss"
Industry: Software
Video Type: Commercial
Production Style: Funny Digital Ad
Client: Messagepoint
Duration: 2 Minutes
“Zen Boss” is the third video in Minifridge Media’s comedic trilogy for Messagepoint, following “Office Hoarders” and “Support Group.” In this scripted piece, Bernard has fully transformed from a chaotic, overwhelmed office worker into the calm, all-knowing “Zen Boss,” thanks to the power of Messagepoint.
Created for Messagepoint’s TIFF Bell Lightbox event, Minifridge Media wrote, cast, directed, and produced this character-driven short as part of a larger cinematic campaign designed to inform and entertain.
