Messagepoint / “Office Hoarders”

Commercial Video Case Study: Messagepoint / "Office Hoarders" 

Industry: Software

Video Type: Commercial 

Production Style: Mockumentary

Client: Messagepoint

Duration: 1 Minute and 48 Seconds

Minifridge Media created Office Hoarders as a mockumentary-style parody of TLC reality shows. It brings humour to the world of corporate communication. The scripted commercial follows Bernard, a lovable office hoarder, in the first of a trilogy for Messagepoint. It showcases how Messagepoint’s software helps transform chaotic workplaces.

 

Minifridge wrote, cast, produced, and directed the project. It blended interview-style footage with comedic narrative to capture attention and explain the product in an engaging, memorable way.