Commercial Video Case Study: Elevate Your Kitchen / "Toast Elevator"
Industry: Kitchen Products
Video Type: Commercial
Production Style: Product Video
Client: Elevate Your Kitchen
Duration: 3 Minutes
Breakfast timing is chaos—eggs are ready, but the bacon’s still sizzling, and the toast? Still toasting. Enter the Toast Elevator.
To launch this inventive new kitchen gadget, Elevate Your Kitchen teamed up with local ad agency Ryse Marketing and Minifridge Media for a sleek, informative video series hosted by the effortlessly charming Joey Salmingo (yes, the former Oscars red carpet host). Shot in a stunning open-concept kitchen over one packed production day, Minifridge handled casting, filming, and post-production, bringing Ryse Marketing’s scripts to life.
The video resulted in a stylish, snappy campaign that shows how the Toast Elevator helps home cooks serve everything hot—and at the same time.