MESSAGEPOINT
TIFF CONFERENCE FILMS
THE BRIEF
Messagepoint is a leading provider of software solutions that manage your content. And no, we don’t mean the ‘content’ that fills streaming services; we mean the content of your company’s written communications. They were holding a big splashy conference at the TIFF Bell Lightbox in downtown Toronto, and they wanted a series of cinematic, funny commercials to debut on the big screen.
THE Videos
We really went to town on this one, creating 5 unique, character-driven, hilarious pieces that were designed for the theatre experience. Three of them, “Office Hoarders”, “Support Group”, and “Zen Boss” tell one long story about Bernard, an extremely messy businessman who uses Messagepoint to get organized, and becomes Zen in the process; another, “Evil Genius”, served as a general ad for Messagepoint, and the final, “Mob Message”, was the trailer for the event.
